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5 IoT Apps to Develop in 2018

Ever heard the older generation grumble and gripe about how everyone and everything was too connected, and that the concept of space was literally in space? Come 2018 and the world is breaking even more boundaries when it comes to remaining interconnected.Over the years you might have heard of something called the ‘Internet of Things’, also known as IoT. And…

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Get on Google’s First Page With The Correct SEO Strategy

Mad respect to you if you’ve actually gone where no one else has; the uncharted domain that borders the first page of a Google search. Let’s be real, most of us don’t bother clicking next while searching online. In fact, page one hogs all the limelight with a whopping 95% of all search traffic!Don’t believe us? Just take a look…

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Wearable Technology: Everything You Need to Know

Remember when in a galaxy far, far away Darth Vader got a very robotic looking Mech-arm and Luke Skywalker followed in pop’s footsteps by getting one himself? Or in Back to the Future II, when Marty McFly’s (future) kids wear headsets to make and receive calls and watch TV? (Plus who can forget that kickass pink hoverboard!) Or even take…

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5 Examples of Great Email Marketing Strategy

Guess what? What? People still read their emails. Woah! Yep, that’s right, years after the email was supposedly dead (Cause of death - suffocation beneath a pile of tweets and status updates), the medium has managed to fight back and live another day.Despite being a product of the 1970s, an email continues to be the most effective way of engaging,…

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Why Your Startup Needs An Inbound Marketing Assessment

Why your startup needs an inbound marketing assessmentInbound marketing, as the name suggests is about attracting customers via content and interactions rather than approaching them. Inbound marketing focuses on brand awareness and lures customers in. On the other hand, outbound marketing fights for a customer’s attention once they’re in. Inbound Marketing is a pretty powerful tool as far as marketing goes…

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